Wednesday, 3 June 2009

What we all want to say...

I love spam marketing. It's so bloody pointless. So it's time for a few rather odd responses...


James, you could save up to £332 on your car insurance‏
From:comparethemarket.com (comparethemarket@comparethemarket.emv5.com)
Sent:02 June 2009 10:39:15
To:XXXXXXXXX @hotmail.co.uk
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Hi James,

If last month's budget news has made you think about how you spend your money take a look at our helpful energy saving tips and home news as well as the fantastic car insurance special offers.
Great car insurance offers
Save on your home insurance
Switch and save on your energy

You could save up to £332 on car insurance




I SAY...

NO I COULDN'T!!!

I tried your web site when my car insurance was up for renewal (probably why you are bugging me with spam emails now!) and you were nowhere near competitive. My renewal quote was £210.46 and you offered me a lowest quote that was over £100 in excess of that.

Perhaps you have spent too much on meerkats and that is causing your prices to rise? Might I suggest that you do the following...

1) Use less meerkats in future to save money

2) Be realistic about the alleged 'savings' you quote - when the small print says that only 10% of customers can make a saving of the level that you advertise, it's hardly an attractive proposition is it? How about the idea of telling us what the AVERAGE saving is? The number wouldn't be that high but it might be a more attractive prospect in terms of me believing that I might actually save some money... Aah, but most people don't read the small print - do they? WELL, I DO!!

3) Bear in mind that the only time I have ever put my details into your web site was a month ago, for a car insurance quote, and that I haven't taken it out because your prices are seriously uncompetitive. Was it really a smart marketing ploy to mailshot (spam) me offering me car insurance? THINK PEOPLE... In my quote I gave a policy inception date and that has now passed... What is the likelihood that am still looking for car insurance? Pretty small I would think, wouldn't you?

So, please take note of the following...

I REQUIRE THAT YOU REMOVE ALL OF MY DETAILS FROM YOUR MARKETING DATABASE AND ALSO FROM ANY ASSOCIATED COMPANIES WITH WHOM YOU SHARE DETAILS. I DO NOT CONSENT TO ANY OF MY DATA BEING HELD ON YOUR DATABASES FOR ANY REASON WHATSOEVER AND DEMAND THAT ALL INFORMATION THAT YOU HOLD ON ME IS REMOVED - IN ACCORDANCE WITH THE DATA PROTECTION ACT. FURTHERMORE, I DO NOT CONSENT TO MY DATA BEING PASSED TO ANY THIRD PARTY COMPANIES OR ORGANISATIONS FOR ANY REASON WHATSOEVER.

SHOULD I FIND THAT ANY OF THIS INSTRUCTION HAS BEEN IGNORED OR IS INCOMPLETE I WILL SEEK PROSECUTION FOR BREACH OF THE DATA PROTECTION ACT AND INVASION OF PRIVACY TO THE MAXIMUM EXTENT THAT THE LAW ALLOWS.

SIMPLES!!!